Top 5 Beauty Retail iOS Apps in Oman: Q2 2023 Performance

During the second quarter of 2023, the top beauty retail apps on iOS in Oman showcased varied performance trends. Here’s a closer look at the weekly downloads, revenue, and active users for these apps, based on Sensor Tower data.

Sephora UAE: Beauty,Make up saw its weekly downloads fluctuate, starting at approximately 724 and ending the quarter at around 570. Weekly active users also displayed some variation, beginning at roughly 3.1K and closing at 3.1K.

Nice one | نايس ون experienced a peak in weekly downloads at the start of April with 1K, followed by a dip and then a rise again towards the end of June, reaching around 508. Active users mirrored this trend, starting at about 3.3K, peaking in early April, and then stabilizing around 2.8K by the end of the quarter.

IBRAHIM ALQURASHI Perfume had a more modest performance, with downloads beginning at 283 and dropping to 98 by the end of June. Active users followed a similar pattern, starting at 261 and ending at 143.

العربية للعود | Arabian Oud showed a notable peak in weekly downloads in mid-April, reaching 333, but then saw a decrease, ending at 158. Active users were highest in April at 506 and decreased to 280 by the end of June.

VPerfumes - Buy Perfumes had a relatively steady increase in weekly downloads, starting at 105 and peaking at 212 in early June, before closing the quarter at 175.

For more detailed insights and analysis on these trends, visit Sensor Tower.